Advanced Statistics

Using the advanced statistics feature, you can further analyze the statistical consent data. The data is completely anonymized here—it is not possible to trace it back to individual data records.

Statistics Overview

Here you can see the data for a sample page from one of our many client sites. This is a purely informational page from the agricultural sector.

Using the Filter

In the top-left corner, you can choose whether the data should be displayed as absolute values (i.e., raw numbers) or as percentages.

Percentage values for past data are only available for a few short periods, as for a long time only approvals were logged, but not impressions. These were counted only for the respective month for billing purposes and then discarded.

If no percentage values are available, a 0 is displayed.

Select Time Period

You can use the two selection fields in the top right corner to select the time period and set the aggregation to days, weeks, months, or years.

Interpreting the data

In principle, the number of impressions is calculated based on all instances where the pop-up appears. Visitors who leave the page immediately without interacting with the pop-up are counted just as much as those who do interact with it.

Please note

The number of impressions is only a subset of the number of uses of CCM19. The script runs on every page view, as it must always check whether consent has been given or not. Only if consent is not given is the mask displayed, and this is counted in the number of impressions above.

What do the numbers mean?

-Calls: Number of calls to the CCM19-script on the server. Certain calls, such as those from bots, may be excluded from the count as "calls" so that they do not count toward the page view quota in the pricing plans. -Banner-Impressions: The number of times the cookie-banner-widget was displayed in a visitor’s browser. -All accepted: Number of clicks on the “Consent” button in the widget. -Rejected: Number of clicks on the "Reject Cookies" button in the widget. -Bounce: Number of users who saw the banner but left the website without interacting with it.

Data on accepted categories is not listed, as only 0.1% - 0.5% of visitors configure their banner settings individually-. These are therefore statistically less relevant, and to keep the graphics as clear as possible, we limit ourselves to the most important metrics.

If you use the option Show "Close-" button in your banner, these users are counted as "bounce" because they have neither accepted nor rejected the cookies.

Issues with Data Display

Occasionally, issues may arise during data processing. If this happens, simply click the "Import data from the archive" link. This issue has so far only been reported in the download-versions.

Data Filtered by Operating System and Browser

Since this data is always transmitted, it can be easily displayed and analyzed. There is no GDPR / personal reference.